February 01, 2019
Chamberlain’s Youth Services is a non-profit youth organization that served foster youth in a residential treatment program for children ages 5-17 for over 50 years. The mission of the organization was one that tugged the heart strings of Digital Wave Design’s Amalia Ellis. She began her first iteration of the organization’s branding overhaul in 2005 with a full website build for the residential treatment facility in Hollister as well as the day treatment facility in Gilroy. Once again, in 2013 Amalia Ellis rebranded the organization’s website as well as a logo overhaul. At that time, a full campaign strategy was launched with the edition of an html email newsletter and an increased social media presence.
The last and final re-branding took place in early 2019 with the creation of a brand new logo, identity and website. The organization had grown and shifted in new directions and needed a new image to represent them in a more fluid way.