January 29, 2023
2024 Mission 10 Race Branding & Digital Strategy
The 2024 Mission 10 Race, sponsored by the Rotary Club of Hollister, is a premier road race featuring a Half Marathon, 10 Mile, 5k, and 1 Mile Kid’s Fun Run. Set against the scenic and historic backdrop of San Juan Bautista, CA, this event has become a highlight on the California central coast.
Digital Wave Design played a pivotal role in elevating the Mission 10 Race, transforming it into one of the region’s top racing events. We developed a comprehensive campaign strategy that included rebranding, establishing a dynamic social media presence, producing engaging promo videos, and launching an HTML newsletter to keep past and present participants informed and excited.